Posted by great scott!
This week Will Critchlow is back to help Rand talk about best practices for keeping your clients (and yourself) happy during consulting contracts. It’s important to start early (setting expectations, contracting, agreeing on KPIs), maintain good communication, and follow through on deliverables. Happy clients mean more business, improved reputation, higher demand and more success for you. Check out this Whiteboard Friday to get some ideas about where you might be able to improve your process and leave your clients so happy they’ll sing your praises to everyone they know.
PS – As mentioned in the video here are links to some of Sarah’s great posts pertaining to Search Engine Optimisation contracts:
- Does Your Search Engine Optimisation Consulting Contract Have a Clause Limiting Your Liability?
- Manage Risk By Including an Indemnification Clause in Your Search Engine Optimisation Consulting Contracts
- Why You Should Give Yourself the "Opportunity to Cure" in Your Search Engine Optimisation Consulting Contracts
- Manage Client Expectations And Reduce Your Risk By Including A Warranty Disclaimer In Your Client Contracts
Related posts:
- How to Pitch SEO to Potential Clients and Employers – Whiteboard Friday
- E-Commerce SEO: Making Product Pages into Great Content – Whiteboard Friday
- Whiteboard Friday – The Biggest SEO Mistakes SEOmoz Has Ever Made
- Whiteboard Friday – Choosing an SEO Consultant
- Whiteboard Friday – Content & Technology Licensing
